Narrative Matters is the content creation agency of
Tom Idle, specialising in communications strategy that is supported by the very best in quality editorial, journalism and digital content – to help companies, NGOs, publishers and media agencies truly engage with their target audiences.
Maybe you know what you want. Maybe you don't.
Allow us to better understand your storytelling needs, develop new and existing ideas, create a plan that brings your mission to life and truly get your audience excited.
After all, narrative matters.
The approach

Understand
We help you set out some key objectives, understand your audience profile and assess the current strategy for engaging it through content.

Develop
The ideation process will help extract your key messages, build a narrative that makes sense to your audience and amplify your stories with gusto.
Create
The exciting bit. We bring your stories to life through the very best editorial content that sings.

Amplify
With the right audience in mind, the correct angles identified and the very best stories created, it's time to spread the word with digital content marketing that works.
Services include:
Communications strategy | Editorial and content marketing | Journalism |
Copy-writing | Research | White Papers | Video | Audio | Publishing design
and much more...
Find out more
Latest from the blog
Featured

6 businesses to give us hope on plastic waste
The view from Twitter
-
RT @GlobalGoodAward: We’re thrilled that not only are we serving #vegan wines at the #awards on 16th May, but @ToastAle too! Award-winni… https://t.co/Jd4opcx3Y9
-
A few pointers here for businesses.... “On Starbucks & Corporate Accountability For Racial Bias” ...nice piece,… https://t.co/ON6wk0vIVs
-
Some interesting findings from a @comparethemkt survey on #environment #consumption + buying habits >> https://t.co/IUoYt6CIbE
-
Looking forward to seeing this tomorrow @DreamlandMarg > ‘Mural-by-the-Sea’ commission shows what a year’s worth of… https://t.co/oLlMusxxt0
-
RT @burgersb: If you're looking for a model for decarbonization, look to the UK, not Germany. The UK has reduced emissions by 43%… https://t.co/ODynQAmE4F